Wild Atlantic Way in Kerry

Wild Atlantic Way is a tourism attraction in the south west of Ireland. This driving route stretches from the very

north of Donegal to West Cork – passing through the beautiful Kerry coast before reaching a total length of 2,500 kilometres of pure, undamaged scenery – and showcases Ireland’s magnificent Atlantic coastline with many small businesses along the way.

Kerry is forever trying to re-invent itself and the Wild Atlantic Way Kerry is a great solid start to the latest phase.

The Wild Atlantic Way is a major new tourism initiative for the west of Ireland. The distance driving route stretches from the north of Donegal to West Cork – a length of 2,650km – and shows Ireland’s most beautiful Atlantic coastline. Including the beautiful County Kerry Coastline.

New tourism initiative

This driving route aims to create a pathway along the Atlantic, linking destinations and attractions, tourists to businesses in Ireland, creating jobs and a lane of experiences, which we hope will open up access and possibilities in the visitor’s mind.

Significant Numbers of Tourists

The Wild Atlantic Way has the potential to attract significant numbers of additional visitors to the west of Ireland – this includes many small Business Opportunities